The need to fill the void on the Internet is still here…

I had a thought earlier today while taking the subway.

If you can’t find a decent website in the top 10 results of Google.com when searching for a topic, there is a need for someone to buy the domain and build a website around it. It’s that simple.

Actually, it’s not really, when you consider the click through rates of inventory of people seeing the ads on the page, the type of people who are searching for the terms and if they are consumers or clickers or not, the % of people who are searching for those terms are people who directly navigate to the site or not, if your site is especially pleasing for them to transact on the click through model and a bunch of other criteria.

However, I’m thinking for anything significant in traffic volume & the domain exists, I think it’s worth a shot given the price of domain registrations these days.